Dennis Franks
Executive Vice President
Known as the “Five-Star General” and “Mr. Energy,” Dennis Franks has earned the respect of his peers through his tireless commitment to leading by example. Dennis applies the same competitive intensity he displayed as a center with the NFL’s Philadelphia Eagles to his sales and marketing duties with Market America. His deep identification with Distributors stems from his own direct sales experience and success as one of the elite few in the industry to earn over $1 million in commissions in a single year. Listen to Dennis and learn insights as to how you may duplicate his success and fully implement the the UnFranchise® Business Development System.

Elizabeth Weber
International Field President
One of the founding pioneers of Market America, Elizabeth provides the Field with a sterling example of how successful a Distributor can become when he or she transforms belief and dedication into purposeful action. For her, the Basic Five does not represent static business practices, but a way of life. She has built a dynamic sales organization and earned the respect of the Field by exhibiting impassioned leadership and a willingness to help others help themselves.

Todd Laire
Director of Telecommunication Sales
As an advocate for building your Market America business utilizing the Internet, Todd’s dedication is to provide a solid understanding of the Internet tools and services that come packaged in every UnFranchise business. Having extensive Internet marketing, sales and training experience, Todd also uses the tools he helps develop. As an UnFranchise Owner and National Supervising Coordinator as well as being awarded 2004 Certified Internet Trainer of the Year, Todd is a solid addition to the Market America corporate sales team as the Director of Telecommunication Sales.

Laura Laire
Director of Field Development and Training for Motives and Personal Care
Laura has an extensive background in recruiting, UnFranchise® Business Development and cosmetics and skincare sales. Prior to taking a corporate position, Laura worked in the field for seven years and reached a six figure income with her UnFranchise Business before the age of 30. Her passion for Motives® will inspire you to explore the possibilities of how the billion-dollar markets of cosmetics and personal care can catapult your business to new heights.

Jeremy Fennema
Director of Internet Sales and Training
As one of the six founding members of the Market America Internet Advisory Board and one of the first six Certified Internet Trainers, Jeremy Fennema has worked closely with various members of the corporate team at Market America to aid in the development and testing of many of the Internet products and services Market America offers to the distributor.
Jeremy Fennema holds a Bachelors of Science in Physics and in Math, has done graduate work in Laser physics, Molecular Biology, Biochemistry, and Biophysics at both the University of Illinois at Chicago and Johns Hopkins University and holds numerous academic accolades. In addition, Jeremy has a solid background in e-business and e-commerce through work at GE in their IT division and has personally sold and helped others sell numerous websites through the Market America Webcenter program. Most recently Jeremy was brought on board as the Director of Internet Services & Training for Market America and currently heads up the WebCenters and Certified Webcenter Trainers programs in addition to developing out new Internet products and services for Market America.
• Internet Advisory Board Member
• Certified Internet Trainer
• Nutrametrix Nutriceutical Consultant

Luzby Hernandez
Field Development Executive
Luzby’s corporate focus centers on Hispanic community growth and development. The Kent State University graduate’s motivation and experience comes from international sales formation with Diebold, Inc., and her vision for Market America is to help grow the Hispanic aspect of the Field and to be able to take the UnFranchise® Business Development System opportunity to Latin America and other international markets.

Lydia Martinez
Director of Transitions - Field Development
With a family history afflicted by serious health conditions, ranging from type 2 diabetes to heart disease, Lydia’s father was no exception. She was forced to suffer alongside him as a major heart attack struck when he was only 48. Then, just 10 years later, Lydia lost her father to what some would consider circumstance. However, she used this as motivation to take charge of her own health. Over the last decade, Lydia has worked incredibly hard to stay fit, active and healthy. In fact, she is so passionate about fitness and weight loss that she has made it a career – educating others about wellness as a certified personal trainer. Having experienced unbelievable personal success through her drive and determination, Lydia is also a firm believer in adding supplements to any fitness regimen for enhanced results. The first time she was introduced to the Transitions Lifestyle System®, she immediately recognized the benefits of such a complete approach to wellness. Now, not only does Lydia follow the system, but she recommends it to all her clients ¬– including her own mother – who dramatically dropped from a size 20 to a size 12.